Built for modern FMCG operations

Intelligent Trade.
Connected Execution.

GingerIQ provides connected sales automation, distributor management, direct retail ordering, retail execution and market-intelligence solutions for modern FMCG businesses.

One platformFrom warehouse to shelf
Real-time clarityFrom field data to decisions
Desktop Dashboard
Mobile Dashboard
G gingerIQ
Trade overview
PERFORMANCE CENTREGood morning, Ada
NET SALES₦284.6m↑ 18.4%
ACTIVE OUTLETS12,840↑ 7.2%
EXECUTION RATE92.4%↑ 4.8%
Sales & execution trend● Sales   ● Target
9:41● ●
GOOD MORNINGDaniel O.
DO
TODAY'S ROUTEIkeja Central8 of 12 outlets

NEXT VISIT

JoyMart Stores1.2 km • Opebi Road
⌂ ▣ ◎ ≡
MARKET SIGNALOn-shelf availability94.2% ↑ 5.1%
CONNECTED ACROSS THE VALUE CHAIN
ManufacturersDistributorsField teamsRetailersDecision-makers
SEE GINGERIQ IN ACTION

Connected execution,
shown in practice.

Watch how GingerIQ brings field activity, distribution and market intelligence together in one connected operating system.

Product demos are coming soon

Our team is preparing a closer look at GingerIQ Field, Companion, DMS, Direct and Insights.

Request a live demo →
ONE CONNECTED PLATFORM

Every team. Every channel.
One source of truth.

GingerIQ unifies the people, processes and intelligence that move products from manufacturer to market.

01 FIELD EXECUTION

GingerIQ Field

The mobile workspace for VSRs, FSRs, TWSRs, merchandisers and every team member working in the market.

  • Journey planning
  • Outlet visits
  • Sales orders & collections
  • Attendance & geolocation
  • Retail execution & surveys
  • Planograms
  • Stock & van sales
  • Offline operation
See GingerIQ Field
02 TEAM LEADERSHIP

GingerIQ Companion

Live operational control for Sales Officers and direct line managers—wherever their teams are working.

  • Team supervision
  • Route monitoring
  • Approval workflows
  • Field coaching
  • Performance visibility
  • Execution compliance
  • Attendance monitoring
  • Exception management
See GingerIQ Companion
03 DISTRIBUTION

GingerIQ DMS

End-to-end distributor operations and secondary-sales management, connected directly to your field teams.

  • Primary ordering
  • Goods receipt
  • Inventory management
  • Distributor sales
  • Credit management
  • Billing & reconciliation
  • Stock movement
  • Sales & inventory reports
See GingerIQ DMS
04 DIGITAL TRADE

GingerIQ Direct

A self-service ordering and trade-engagement app that gives retailers and business customers a direct digital channel to your distribution network.

  • Digital product discovery
  • Trade offers
  • Self-service ordering
  • Fast repeat ordering
  • Order visibility
  • Order activity
  • Retailer engagement
  • Connected fulfilment
Explore GingerIQ Direct
05 ANALYTICS & BI

GingerIQ Insights

Analytics and business-intelligence services that turn connected trade data into focused, actionable decisions.

  • Sales dashboards
  • Target vs achievement
  • Product & category performance
  • Route & territory analysis
  • Productivity analysis
  • Distributor performance
  • Retail-execution insights
  • Automated reports
See GingerIQ Insights
GINGERIQ DIRECT

Make every retailer
easier to reach.

Give retailers and trade customers a professional self-service channel to discover products, place orders and stay informed—without waiting for the next physical sales visit.

01

Always-open ordering

Customers can build and submit orders when it suits their business, helping your trade channel capture demand beyond scheduled visits.

02

A simpler buying experience

Clear product discovery, relevant offers, repeat ordering and purchase history reduce friction for routine replenishment.

03

Connected trade visibility

Digital demand flows into the wider GingerIQ ecosystem, supporting fulfilment and a clearer view of retailer buying activity.

Request a Direct demonstration
DIRECT-TO-TRADEA connected buying journey
  1. DiscoverProducts and relevant trade offers
  2. OrderQuick, convenient replenishment
  3. TrackClear status and purchase history
  4. FulfilConnected distributor operations
ONE CONNECTED CHANNEL

Retailer demand → Distribution → Market intelligence

ONE CONTINUOUS TRADE CYCLE

From field activity
to management action.

Each GingerIQ product solves a specific operational need. Together, they give your business a connected view of execution, distribution and performance.

01

Plan & deploy

Set journeys, routes, targets and priorities so field teams know where to go and what to execute.

Field + Companion
02

Execute in market

Capture visits, attendance, orders, collections, surveys, planograms and retail conditions—even offline.

GingerIQ Field
03

Capture direct demand

Give retailers a digital channel to discover products, reorder and follow their transactions.

GingerIQ Direct
04

Fulfil & control

Manage primary orders, inventory, distributor sales, credit, billing and stock movements.

GingerIQ DMS
05

Measure & improve

Compare targets with achievement, assess productivity and turn operational data into clear priorities.

Companion + Insights
VALUE ACROSS YOUR ORGANISATION

Useful in the field.
Decisive in the boardroom.

FIELD TEAMS

Execute every visit with purpose

Clear routes, guided outlet activities, order capture and offline continuity help representatives stay productive.

SALES MANAGERS

Lead with live visibility

Monitor attendance, routes, approvals, exceptions and performance while coaching teams where support is needed.

DISTRIBUTORS

Run tighter daily operations

Connect ordering, goods receipt, stock, secondary sales, credit, billing and reconciliation in one workflow.

RETAILERS & TRADE CUSTOMERS

Order with less friction

Discover products, replenish stock and follow order activity through a convenient direct digital channel.

BUSINESS LEADERS

See what is driving results

Use sales, territory, category, distributor and retail-execution analysis to focus decisions and resources.

FROM ACTIVITY TO ADVANTAGE

Market intelligence,
built into execution.

Turn every visit, order and stock movement into a clearer picture of your market. GingerIQ surfaces the signals your teams need to move faster.

Discover GingerIQ Intelligence →
Outlet intelligence

Know where products are, how they move and what happens at the shelf.

Execution visibility

See coverage, compliance and performance across every territory.

Decision support

Transform live trade data into priorities your teams can act on.

Connected insights

Combine field, distributor and retail signals in one dependable view.

BUILT FOR REAL-WORLD TRADE

Clarity at every level.
Control at every step.

01Work online or offline

Keep teams productive regardless of network conditions.

02Connect the value chain

Remove silos between field, distribution and leadership.

03Act on trusted data

Make faster decisions with a live view of market reality.

LET'S CONNECT YOUR EXECUTION

See the market
more clearly.

Discover how GingerIQ can connect your teams, distribution network and trade intelligence.

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